Guild Wars 2 planning update a timetable for two weeks

“We’re doing three weeks currently, but now we’re pushing to two weeks,” lead content

designer Mike Zadorojny told Gamerzines. “It’s a marathon not a sprint and we’ve been

getting better with each of our releases, in terms of how we budget, how we plan it out, how

we manage personnel etc. Now we have four full ‘Living World’ teams that are building

these content updates, so that we can stagger releases and make sure that [developers] can

decompress and get the quality time necessary to build a good design document before going

back in and trying to implement it all over again.”

ArenaNet are planning to increase the frequency of their Guild Wars 2 updates. It’s an

ambitious scheme, if only because their current content schedule is already pretty frequent:

with new, and often unusual, patches releasing every three weeks. For instance, there was

that time they built an 8-bit world. Or yesterday’s thing with the steampunk pirates. Going

forward, that three week cycle is set to ramp up to every fortnight.

ArenaNet clearly have good reason to push regular updates. As the always level-headed and

reasonable critics of the game will politely point out, Guild Wars 2 doesn’t have much in

the way of a traditional MMO end-game. Ultimately, though, as long as it can draw people

back regularly enough to run through the additions (many of which are split across multiple

weeks), it doesn’t really need one.

“If we can push this,” Zadorojny continued, “if we can add content every two weeks that

is engaging to the players, then really it’s almost like a TV show at that point. It’s

kind of stay tuned until next week for the thrilling conclusion of… That’s where our goal

is, and it’s really fascinating when you have an entire studio dedicated to pulling off.”

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